How social.fluxx Keeps Every Workspace's Instagram Data Separate

social.fluxx operates as a multi-tenant application: rather than every customer setting up their own separate integration with Meta, one reviewed application handles the connection, and each customer's Instagram account is linked to their own workspace within it. This is the standard architecture pattern used across multi-tenant SaaS products, not something unique to social.fluxx, but it's worth explaining since "shared connection" can sound less private than it is.

Every workspace has its own identifier, and that identifier travels with every piece of data tied to it: the connected Instagram account, its stored access token, every campaign, every webhook event Meta sends about a comment or message, and every DM log entry. Data is scoped to a workspace at the database level, so a request or process handling one workspace's data has no path to another workspace's data.

In practice, that means an agency running five client workspaces sees five cleanly separated sets of campaigns and logs, and no workspace can see another workspace's connected account, team members, or message history.

Instagram DM content can include real conversations with real customers or followers, so keeping that data scoped correctly isn't a minor implementation detail. Workspace-based isolation is the mechanism that keeps one customer's data from ever crossing into another's, even though everyone is technically using the same underlying application.